Louisiana State University
2015 - 2019

Manship School of Mass Communication
Public Relations, Sociology

EDUCATION 


Strategy Rebels
jul 2019 - PRESENT

  • Act as Brand Ambassador for clients at Dallas, Atlanta, Las Vegas and New York trade shows

  • Consult with clients to improve their branding for wholesale industry

  • Communicate with representative groups about order processing and inventory

  • Create in-house graphic pieces for budgeting, consultation pricing and invoicing

  • Manage Squarespace website

rockdoodles
aug 2019 - PRESENT

  • Strategize, design and schedule Instagram posts and stories

  • Create social media campaigns for new products and business initiatives, such as Patreon and Skillshare

  • Designed and manage Shopify website, including product inventory, backend technical support and analytics

  • Consolidate and package orders to ship

CLB Consulting/SoSis Boutique
JUN 2019

  • Consolidated photos of new products and prepare images for website

  • Managed Facebook and Instagram accounts

  • Created digital campaigns to increase engagement with social channels and drive website traffic

  • Maximized SEO with strategic page titles and meta descriptions for products

The Emerge Center
Jun 2018 - jun 2019

  • Created promotional and educational materials in the form of social posts, email blasts, graphics and flyers

  • Conducted donor research and managed third-party fundraising outreach

  • Oversaw large-scale events such as the annual gala and semi-annual auctions

  • Tracked social engagement and implemented strategies based on analytics

  • Maintained donor acknowledgements

Baton Rouge Blues Festival
Jan 2019 - Apr 2019

  • Built social strategy guidebook complete with social media metrics, graphic design and web design

  • Managed Facebook, Twitter and Instagram accounts

  • Published social posts and responded to comments on all three platforms during festival weekend, including crises during rain cancellations

  • Tracked social media metrics and created best practice reports based on analytics

kean miller llp
sept 2016 - may 2018

  • Assisted IP attorney in preparing briefings, case logs, and trial binders

  • Managed calendar and scheduling appointments

  • Organized and maintained physical file folders and binders

  • Utilized online storage software to keep track of digitized files

COLLEGE OF HUMAN SCIENCES & EDUCATION AT LSU
Feb - May 2018

  • Created various promotional materials such as flyers, brochures and social graphics

  • Wrote feature articles and blog posts highlighting professors and students within the college as well as partners like Knock Knock Children’s Museum

  • Shot and edited photos to be used on social platforms and in promotional items 

  • Managed Facebook and Twitter accounts

WORK EXPERIENCE


Orientation Leader
May - Aug 2017

  • Implemented LSU’s orientation program to successfully transition over 5,000 incoming freshmen

  • Conducted hour-long presentations to over 300 students per week

  • Cultivated relationships with students and parents as both an adviser and colleague

LSU Ambassadors Cohesion Associate Chair
Aug 2015 - Dec 2018

  • Successfully planned various social events for over 250 members

  • Participated in various recruiting efforts, such as campus tours, outreach calls and degree-specific presentations

  • Partnered with organizations such as Companion Animal Alliance and Front Yard Bikes to serve the greater Baton Rouge area

STRIPES Small Group Leader
Aug 2016

  • Cultivated relationships with over 2,000 incoming freshmen through a series of celebratory events such as rallies, game nights and theatrical performances over the course of 3 weeks

  • Executed presentations on LSU’s history, traditions and campus policies like diversity and campus safety

leadership
experience


SKILLS I’VE MASTERED

  • Social Media Strategy

  • Graphic Design

  • Website Design (UX)

  • Data Analysis

  • Brand Development & Strategic Marketing

  • Event Planning & Execution

  • Organization & Logistics


PROFICIENT PLATFORMS


References

LANCE PORTER
Alumni Professor/
Director, Smac Lab
Louisiana State University

(Contact information available upon request.)

SHELTON JONES
Executive director,
The Emerge Foundation

(Contact information available upon request.)


Downloadable resume here.